Being one of the most positive and bubbly people at Globally Cool, Wietske always arrives at the office with a smile on her face. “I come from an international background and decided to take a leap of faith when applying for a job at GC. The vacancy that I found online had already expired – I was travelling and just arrived in Ho Chi Minh City – but when I read it I Immediately realized: trade fairs, check. International, check. A young team, check. Working with lots of different clients and cultures, check. This is me, 100 percent!”
Diverse activities
It is the company’s international focus, combined with its beautiful location in Friesland and – also not insignificantly – the fact that every now and then a nice bottle of wine gets opened – that made her choice a no-brainer. “My job as an international marketing consultant is very diverse. Some days I am up to my ears in market research, executing studies about different products ranging from candles to garden furniture. Other days I stroll down trade fair isles, doing field research, and mapping out different sector trends. Of course, everything I do is focused on helping businesses in developing countries, who are looking to export to the European Union.”